Tsebiso ea Mohlophisi: Ena ke karolo ea letoto le sekasekang mekhoa ea hajoale le ea nako e tlang 'marakeng oa matšoao a dijithale.Karolo e latelang e tla sekaseka mekhoa ea software.
Matshwao a dijithale a ntse a hodisa phihlello ya ona ka potlako hoo e ka bang mmarakeng le sebakeng se seng le se seng, haholoholo ka matlung.Hona joale, barekisi ba baholo le ba banyenyane ba sebelisa matšoao a dijithale ka bongata ho bapatsa, ho matlafatsa khoebo ho ntlafatsa boiphihlelo ba bareki, ho latela Tlaleho ea Digital Signage Future Trends Report.E fumane hore karolo ea bobeli ho tse tharo ea barekisi ba hlahlobiloeng ba boletse hore ho ntlafala ha marang-rang ke molemo o moholo ka ho fetisisa oa matšoao a digital, a lateloa ke litšebeletso tse ntlafetseng tsa bareki ka karolo ea 40 lekholong.
Ka mohlala, Nordiska Kompaniet, morekisi oa Stockholm, Sweden, o ile a sebelisa matšoao a dijithale a nang le mabanta a letlalo a tantšitsoeng holimo, 'me a leketlisa leboteng ho etsa hore ho be le maikutlo a hore pontšo e fanyehiloe ke sehlopha.Sena se thusitse lipontšuoa ho hokahana le setšoantšo sa morekisi se hlaphohetsoeng le sa maemo a holimo.
Ka kakaretso, sebaka sa matshwao a dijithale ka tlung se bona dipontsho tse betere ho ntlafatsa lebitso, le disebediswa tse betere tsa tshebedisano ho ntlafatsa boiphihlelo ba bareki.
Lipontšo tse betere
Mokhoa o mong o moholo ke ho suthela hole le liponts'o tsa LCD ho ea lits'oants'o tse tsoetseng pele tsa LED, ho latela Barry Pearmen, mookameli oa thekiso ea thekiso, Watchfire.Pearman o ile a pheha khang ea hore litšenyehelo tse fokotsehang tsa lipontšo tsa LED li thusa ho khanna mokhoa ona.
Li-LED ha li tloaelehe feela, empa li ntse li tsoela pele ho feta.
"LED esale e le teng ka nako e telele, re ntse re sutumelletsa li-pitch tse tiileng le tse thata, re ntse re atamelana le ho atamelana hammoho," Brian Huber, mookameli oa sehlopha sa boqapi, Watchfire, o boletse puisanong."Ho se ho fetile matsatsi a lets'oao le leholo la lebone le bonts'ang litlhaku tse 8 feela ka nako."
Tloaelo e 'ngoe e kholo ke ho sutumelletsa ho bonts'a li-LED tse shebileng ka kotloloho ho theha liphihlelo tse tebileng le tse makatsang, ho latela Kevin Christopherson, motsamaisi oa papatso ea lihlahisoa, NEC Display Solutions.
"Liphanele tsa LED tsa pono e tobileng li ka etsoa ka mokhoa o ikhethileng 'me li ka theha liphihlelo tse pota-potileng bamameli kapa tsa theha lintlha tse hohelang ka mokhoa oa meralo," Christopherson o boletse ha a kena tlalehong ea 2018 Digital Signage Future Trends Report "Ka likhetho tsa pixel pitch bakeng sa eng kapa eng ho tloha ho shebella haufi-ufi. ho shebella libaka tse kholoanyane, beng ba tsona ba ka sebelisa dvLED ho fana ka boiphihlelo bo ikhethang le bo sa lebaleheng. ”
Lisebelisoa tse ntle tsa ho kopanya
Ho ba le ponahalo e khanyang ha hoa lekana ho fana ka boiphihlelo bo betere ka tlung.Ke ka lebaka leo barekisi ba lipontšo tsa dijithale ba fanang ka lits'ebetso tse tsoetseng pele tsa analytics ho fumana lintlha tsa bohlokoa ho bareki, e le hore ba ka li kenya letsoho hamolemo.
Matthias Woggon, CEO, eyefactive, o bontšitse ha a kena tlalehong ea Digital Signage Future Trends Report hore barekisi ba sebelisa li-sensor tse haufi le lik'hamera tse lemohang sefahleho ho tseba lintlha tsa bohlokoa ka moreki, joalo ka hore na ba shebile sehlahisoa kapa pontšo.
"Li-algorithms tsa sejoale-joale li khona ho bona maemo a kang lilemo, thobalano le maikutlo ka ho hlahloba ponahalo ea sefahleho setšoantšong sa khamera.Ho feta moo, li-touchscreens li ka lekanya ho ama litaba tse itseng 'me li ka lekola ts'ebetso e nepahetseng ea matšolo a papatso le phaello ea matsete, "Woggan o itse."Motsoako oa ho lemoha sefahleho le theknoloji ea ho ama o lumella ho lekanya hore na ke batho ba bakae ba arabelang ho litaba life le ho thusa ho theha matšolo a lebisitsoeng le ts'ebetso e tsitsitseng."
Letšoao la dijithale le boetse le fana ka boiphihlelo bo kopanetsoeng ba omnichannel ho sebelisana le bareki.Ian Crosby, motlatsi oa mopresidente oa thekiso le thekiso ea Zytronic, o ngotse lengolong la hae la Digital Signage Future Trends Report mabapi le Ebekek, morekisi oa lihlahisoa tsa 'mè le lesea Turkey.Ebekek e sebelisa matšoao a sebelisanang a dijithale ho kopanya khoebo ea khoebo le thekiso e thusang.Bareki ba ka sheba mefuta eohle ea lihlahisoa mme ba reka ba le bang kapa ba kopa thuso ho mothusi oa thekiso.
Patlisiso ea tlaleho ea Digital Signage Future Trends 2018 e netefalitse mokhoa ona oa ho eketsa liphihlelo tse kopanetsoeng.Liperesente tse 50 tsa barekisi ba re ba fumane li-touchscreens li le molemo haholo bakeng sa matšoao a dijithale.
Tloaelo e kholo ka kakaretso e nang le mehlala ena kaofela, ke tšusumetso e lebisang mecheng ea litaba e arabelang haholoanyane, ho latela blog ea 2019 Digital Signage Future Trends Report ka Geoffrey Platt, motsamaisi oa RealMotion.
"Litheknoloji tsena tse tsoelang pele tse sebetsanang kaofela li hloka ntho e le 'ngoe e tšoanang.Bokhoni ba ho theha, ho sekaseka le ho itšoara lefatšeng le hlokang litharollo tsa nako ea sebele, "Platt o itse.
Re lebile kae?
Sebakeng se ka tlung, matšoao a dijithale a ntse a hola ka bobeli mabapi le lipontšo tse kholoanyane, tse kholo tse nang le lisebelisoa tse ncha le tse nyane, kaha mabenkele a 'M'e le Pop a fana ka lipontšo tse bonolo ka lipalo tse kholoanyane.
Christopherson o ile a pheha khang ea hore basebelisi ba ho qetela ba lipontšo tsa digital le barekisi ba 'nile ba hlahisa litharollo tse hlahisang bamameli ba amehang.Mohato o latelang o moholo ke ha likotoana tsohle li qala ho sebetsa, 'me re qala ho bona li-deployments tse matla li phalla' marakeng bakeng sa lik'hamphani tse kholo le tse nyenyane.
"Mohato o latelang ke ho beha karolo ea analytics sebakeng," Christopherson o itse."Hang ha leqhubu la pele la merero ena e felletseng le phethiloe, o ka lebella hore tloaelo ena e tla qala joalo ka mollo o hlaha ha beng ba bona ba bona boleng bo eketsehileng boo e fanang ka bona."
Setšoantšo ka Istock.com.
Nako ea poso: Aug-02-2019